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Love Everyone, Build Anyway
What a barefoot saint taught me about work, money and starting again.
Out now · $10
The book
In 2017 my business collapsed. Not slowly — the structure it depended on changed and within a few weeks there was no company. We packed the house, flew to India, and started again in a small office with no clients.
Somewhere in that I came across the teachings of Neem Karoli Baba. He owned a blanket. He wrote nothing down. And the people who sat with him went on to help eradicate smallpox, write the books that brought Eastern practice to the West, and shape companies you use every day.
This book is about why. It is not a book about becoming spiritual. It is a book about what happens to your work, your money and the people you love when you stop treating your life as a problem to be solved.
$10
PDF & ePub · 138 pages · instant download
From the prologue
“The worst hour is four. Too late to act and too early to get up. The only thing available at four in the morning is your own mind, running the same arithmetic it has run every night for a month, arriving at the same answer.”
Chapter zero · Four in the Morning
Inside
Ten chapters, three movements
Each one ends with a single exercise. They are short, and they are not optional in the sense that reading about this does nothing.
01 The Man in the Blanket
Who he was, why he refused to be documented, and why fifty years later people still travel to a small temple in the hills.
02 Surrender Is Not Giving Up
The false choice between spiritual life and ambition. Why gripping the outcome makes you worse at getting it.
03 Work as Worship
Your ordinary job as the practice, not the obstacle to it. Extraction and contribution, and which one compounds.
04 Money as Flow
Wealth without worship of it. The money I lost, why I spent it, and what it did not fix.
05 Feed Everyone
Service as the most underrated career strategy, and the three things people mistake for generosity.
06 Everyone Is God in Disguise
Relationships, family, and the difficult client. Why presence is the whole of love as far as anyone can tell.
07 The Ego at Work
Ambition without self-obsession. Four ways to catch your own ego running the meeting.
08 Setback as Instruction
Failure and grief, and why “everything happens for a reason” is the cruellest thing you can say to someone.
09 Practice for People with Jobs
Seven minutes that survives your worst day. Laid out minute by minute so you can copy it.
10 The Long Game
Legacy as a by-product. What I asked for at Kainchi, and what happened eight years after I lost the house.
Fit
Who this is for?
Being honest saves you ten dollars and me a refund.
Read it if
— You are building something and it is costing you more than you admit
— You have had a year you would not repeat
— You are spiritually curious but allergic to the language
— You want the practical version, not the poetic one
— You would rather read someone’s failures than their achievements
Skip it if
— You want a manifestation method or a money mindset
— You are looking for authoritative teaching on Neem Karoli Baba
— You want to be told everything happens for a reason
— You are after business tactics rather than a way of holding them
— You need a long book — this one is deliberately short
After the book
The book is the easy part.
Doing the work is not.
The exercises are real, and almost nobody does them alone. The Four Weeks is what happens when you decide to actually do them.
Four weeks, structured day by day, with the questions laid out and room to answer them honestly. A private group of people doing it at the same time. And thirty minutes with me at the end of week two.
Or go deeper
The Reading
The book describes the pattern. The Reading names yours — sixty-six pages, written by hand, half about work and half about everything else.
01
How you decide, and where you overreach02
Your instinct with money03
The twelve months aheadQuestions
Before you buy
What format is it?
PDF and ePub, both included. The PDF is designed — illustrated, properly typeset, with a linked contents page. It reads well on a phone.
How long is it?
138 pages, around 21,000 words. Deliberately short. Most people finish it in two or three sittings.
Do I need to know anything about Neem Karoli Baba?
Nothing at all. You do not need to become Hindu, take a mantra, or believe anything in particular.
Is this a religious book?
No. It talks about God because the source material does, but it is a book about work, money, ego and family.
Is it AI written?
It was written with AI assistance for structure and drafting. Every story in it is mine and happened to me. I would rather tell you that than have you wonder.
Can I get a refund?
Yes. If it is not for you, email within thirty days and I will refund you without asking why.
Ten dollars
Build like it matters.
Hold it like it doesn’t.
One hundred and thirty-eight pages on what happens when you stop treating your life as a problem to be solved.
Membership · $7 a month
The Letters
One members-only essay a month, one worked example with the details left in, and three questions answered properly in writing.
And 15% off everything else here, permanently — which means one reading pays for two years of membership.
Members pay
15% less
On every reading and every session, for as long as you stay.